Arriving at a time of considerable uncertainty in the world, Son Lux's multi-album 'Tomorrows' is ambitious in scope and intent. Born of an active, intentional approach to shaping sound, the music reminds us of the necessity of questioning assumptions, and of sitting with the tension. Ryan Lott, Rafiq Bhatia, and Ian Chang train their sights on volatile principles: imbalance, disruption, collision, redefinition. But for all of its instability, Tomorrows’ exploration of breaking points and sustained frictional places is ultimately in service of something rewarding and necessary: the act of questioning, challenging, tearing down and actively rebuilding one’s own identity. The band remains audibly indebted to iconoclastic artists in soul, hip-hop, and experimental improvisation who themselves carved new paths forward. Distilling these varied influences, Son Lux searches for equilibrium of raw emotional intimacy and meticulous electronic constructions.
About Son Lux:
From the start, Son Lux has operated as something akin to a sonic test kitchen. The band strives to question deeply held assumptions about how music is made and re-construct it from a molecular level. What began as a solo project for founder Ryan Lott expanded in 2014, thanks to a kinship with Ian Chang and Rafiq Bhatia too strong to ignore. The trio strengthened their chemistry and honed their collective intuition while creating, releasing, and touring five recordings, including LPs Bones (2015) and Brighter Wounds (2018). A carefully cultivated musical language rooted in curiosity and balancing opposites largely eschews genre and structural conventions. And yet, the band remains audibly indebted to iconoclastic artists in soul, hip-hop, and experimental improvisation who themselves carved new paths forward. Distilling these varied influences, Son Lux searches for equilibrium of raw emotional intimacy and meticulous electronic constructions.
Formats:
- Triple CD in 3 panel digi sleeve
- 3x 12" black LP, comes in 3 individual LP jackets, 1 download code for all albums, bundled with obi-strip, shrink-wrapped
SELLING POINTS
- Tomorrows I-III, triple physical album, released previously digitally only
- Featuring the singles “Plans We Made”, Only, Prophecy, Live Another Life and A Different Kind of Love
- More than 90 minutes music on 3CD and 3LP
TIMELINE / SINGLES
FEB 24 - A Different Kind of Love - Single Released / Album Preorder Start
MARCH 31 - Vacancy (feat Kiah Victoria) - Single Release
APRIL 16 - Tomorrows III – Digital Album Release
JULY 30 - Tomorrows CD/Vinyl, Street Date
Spring / Summer / Fall plans, tbc: Son Lux podcast series, remixes and alternate versions
DIGITAL MARKETING
World wide advertising campaign on YouTube, Instagram, Twitter, Facebook & Google Ads
PR / Radio
World wide PR campaign and radio promotion via City Slang PR/radio teams
SOCIAL MEDIA REACH
Total: 652.000
Spotify: 245.000 Fans / 900.000 monthly listeners
INSTAGRAM : 47.000
FACEBOOK : 121.000
YOUTUBE : 133.000
Twitter: 18.000
Deezer: 36.000
Soundcloud: 49.000
TRACKLISTING:
Tomorrows I
A1) Dissolve - 1:23
A2) Plans We Made - 3:41
A3) Bending Shadows - 0:35
A4) Only - 4:42
A5) Days Past - 1:25
A6) Honesty - 5:09
B7) Into Wind - 2:30
B8) Last Light - 5:20
B9) Undertow - 5:46
B10) Involution - 4:25
Tomorrows II
C1) Warning - 3:02
C2) Molecules - 4:47
C3) Prophecy - 4:49
C4) Leaves - 6:23
D5) Out of Wind - 1:37
D6) Apart - 3:32
D7) Bodies - 2:45
D8) Weight of Your Air - 3:26
D9) Live Another Life - 5:09
D10) Borrowed Eyes - 1:40
Tomorrows III
E1) Unbind
E2) A Different Kind of Love
E3) Upend
E4) Plans We Make
E5) Glimmer
E6) Come Recover
F7) Sever
F8) The Hour
F9) Embrace
F10) Vacancy
